Introduction
This course provides the students with an overview of the state of e-commerce today. It defines electronic commerce and discusses electronic commerce elements and addresses issues and technologies available for students who wish to engage in e-commerce realm.
Through four year’s systematic and academic study, graduates will have a good understanding of both the theories and practices of E-Commerce, and the related disciplines of E-Commerce, graduates will also equipped with the fine knowledge of modern E-Commerce management, Information technology theory, and have a great capability of developing E-Commerce.
Career Prospects
Graduates go on to a wide range of marketing, business, and management careers in the commercial, IT enterprise, public and voluntary sectors, as well as apply for postgraduate studies.
Curriculum for E-Commerce Major
Module Design and Credits Arrangement
The students in this major are required to get at least 154 credits for 2349 class hours, including:
1) Skills cultivation courses (A): 528 class hours, 43 credits
Compulsory courses (A1): 432 class hours, 27 credits
Elective courses (A2): 96 class hours, 6 credits
Social Practice (A3): class hours, 10 credits
2) General education courses (B): 608 class hours, 30 credits
Compulsory courses (B1): 310 class hours, 16 credits
Elective courses (B2): 224 class hours, 14 credits
3) Business core courses (C): 764 class hours, 48 credits
Compulsory courses (C1): 508 class hours, 32 credits
Elective courses (C2): 256 class hours, 16 credits
4) E-Commerce orientation courses (D): 528 class hours, 33 credits
Compulsory courses (D1): 272 class hours, 17 credits
Elective courses (D2): 256 class hours, 16 credits
Table 1 Credits Arrangement for Each Semester
Year/semester | 11 | 12 | 13 | 21 | 22 | 23 | 31 | 32 | 33 | 41 | 42 | Total |
Skill module | A1/A3 | 7 | 8 | 2 | 6 | 6 | | 0 | 0 | | 0 | 8 | 37 |
A2 | | | | | | | 2 | 2 | | 2 | | 6 |
General module | B1 | 3 | 3 | 2 | 1 | 3 | 0 | 2 | 2 | 0 | 0 | 0 | 17 |
B2 | | | | | 2 | 4 | 2 | 2 | 4 | | | 14 |
Business Core Module | C1 | 10 | 10 | 0 | 9 | 3 | | 0 | 0 | | 0 | 0 | 32 |
C2 | | | | 2 | 2 | | 4 | 4 | | 4 | | 16 |
Orientation Module | D1 | 0 | 3 | | 3 | 6 | | 5 | 0 | | 0 | 0 | 17 |
D2 | | | | 2 | 2 | | 2 | 6 | | 4 | | 16 |
Total |
| 20 | 24 | 4 | 23 | 24 | 4 | 17 | 16 | 4 | 10 | 8 | 154 |
Skill Cultivation Module (43 Credits)
1.Compulsory courses in the skill cultivation module (27 credits)
Course | Credit | Total hours | Semester |
College English I | 4 | 60 | 11 |
College English II | 4 | 64 | 12 |
College English III | 4 | 64 | 21 |
College English IV | 4 | 64 | 22 |
Interactive English I | 2 | 24 | 11 |
Interactive English II | 2 | 32 | 12 |
Interactive English III | 2 | 32 | 21 |
Interactive English IV | 2 | 32 | 22 |
Basic Application of Computer | 2 | 48 | 12 |
Study Guide | 1 | 12 | 11 |
2.Elective courses in the skill cultivation module (6 credits)
Students are required to take at least 6 credits from the following courses:
Course | Credit | Total hours | Semester |
International Business Negotiation | 2 | 32 |
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Business Correspondence and Writing | 2 | 32 |
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Business Communication and Human Relations | 2 | 32 |
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Conflict Management | 2 | 32 |
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Effective Time Management | 2 | 32 |
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Professional Planning and Ethics | 2 | 32 |
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3.Social Practice (10 credits)
Course | Credit | Total hours | Semester |
Military Training | 2 | | 11 |
Internship | 4 | | 42 |
Dissertation | 4 | | 42 |
General Education Module (30 credits)
1.Compulsory courses in the general education module (16 credits)
Course | Credit | Total hours | Semester |
Moral Education and Law | 2 | 32 | 12 |
College Chinese | 2 | 32 | 11 |
Military Theory | 2 | 30 | 13 |
Principles of Marxism | 2 | 32 | 22 |
Modern Chinese History | 2 | 32 | 31 |
Mao and Deng’s Theory | 2 | 32 | 32 |
Physical Education | 4 | 120 | 11、12、21、22 |
2.Elective courses in the general education module (14 credits)
Students are required to take at least 14 credits from courses provide by departments and schools other than the InternationalBusinessSchool.
Business Core Module (48 credits)
1.Compulsory courses in the business core module (32 credits)
Course | Credit | Total hours | Semester |
Calculus I | 4 | 60 | 11 |
Calculus II | 4 | 64 | 12 |
Linear algebra | 3 | 48 | 21 |
Probability Statistics | 3 | 48 | 21 |
Principles of Economics | 3 | 48 | 11 |
Microeconomics | 3 | 48 | 12 |
Macroeconomics | 3 | 48 | 21 |
Principles of Management | 3 | 48 | 11 |
Principles of Accounting | 3 | 48 | 12 |
Principles of Statistics | 3 | 48 | 22 |
2.Elective courses in the business core module (16 credits)
Students are required to take at lease 16 credits from courses for other business and management majors
E-Commerce Orientation Module (33 credits)
1.Compulsory courses in the orientation module (17 credits)
Course | Credit | Total hours | Semester |
Introduction to E-Commerce | 3 | 48 | 12 |
Network Technology | 3 | 48 | 21 |
Database Technology and Application | 3 | 48 | 22 |
EC Website Development | 3 | 48 | 22 |
EC Logistics Management | 3 | 48 | 31 |
E-Marketing | 2 | 32 | 31 |
2.Elective courses in the orientation module (16 credits)
Students are required to take at least 16 credits from the following courses:
Course | Credit | Total hours | Semester |
JAVA | 2 | 32 |
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Linux/Unix Operation System | 2 | 32 |
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EC System Analysis and Design | 2 | 32 |
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Economics of E-Commerce | 2 | 32 |
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EC Law | 2 | 32 |
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EC Case Study | 2 | 32 |
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EC Security and Protocols | 2 | 32 |
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Management Information System | 2 | 32 |
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E-Payment and Settlement | 2 | 32 |
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Supply Chain Management | 2 | 32 |
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EC Lab | 2 | 32 |
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ERP | 2 | 32 |
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CRM | 2 | 32 |
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Economics of Technology | 2 | 32 |
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Business Process Analysis and Optimization | 2 | 32 |
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Data Mining and Warehouse | 2 | 32 |
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Operational Research | 2 | 32 |
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